Business Kerala is a leading business magazine focused on providing valuable insights, analysis, and news relevant to the business community in Kerala. We cover a wide range of industries including technology, finance, real estate, healthcare, and more. Our mission is to empower businesses in Kerala by providing them with the information and resources they need to thrive in today’s competitive market.
Job Description: We are seeking a dynamic and experienced Marketing Manager to join our team and drive the marketing efforts of Business Kerala. The ideal candidate will have a passion for business, excellent communication skills, and a proven track record of developing and executing successful marketing campaigns.
Responsibilities:
- Develop and implement comprehensive marketing strategies to promote Business Kerala and increase brand awareness.
- Conduct market research to identify trends, opportunities, and target audience preferences.
- Create compelling marketing materials including digital content, advertisements, and promotional materials.
- Manage all aspects of digital marketing including social media, email campaigns, and website optimization.
- Collaborate with internal teams to ensure consistency in messaging and branding across all marketing channels.
- Analyze marketing data and metrics to evaluate campaign effectiveness and make recommendations for improvement.
- Stay up-to-date with the latest marketing trends and best practices.
Requirements:
- Any degree in Marketing, Business Administration, or related field.
- Proven experience as a Marketing or similar role, preferably in the media or publishing industry.
- Strong understanding of marketing techniques tools, and analytics.
- Excellent written and verbal communication skills with the ability to create engaging campaigns.
- Creative thinker with a strategic mindset and strong problem-solving abilities.
- Ability to work independently and collaboratively in a fast-paced environment.
- Proficiency in marketing software/tools.
- Knowledge of the business landscape in Kerala is a plus.
Benefits:
- Competitive salary and performance-based bonuses
- Flexible work schedule with remote work options
- Opportunity for professional growth and development
- Collaborative and supportive work environment
- Chance to make a significant impact in the business community of Kerala